We are proud to sponsor U.S. Swimmer and current world record holder Ryan Lochte. Just as B A S U stands for building the best possible products, we will continue to endorse the best athletes in the world. Ryan Lochte is a 12-time Olympic medalist. As part of the American teams, he holds the world record in the 4x200-meter freestyle (long course) and 4x100-meter freestyle (mixed) relay. Individually, he currently holds the world record in the 200-meter individual medley (long and short course) and 400-meter individual medley (short course). He has won a total of 90 medals in major international competition, 54 gold, 22 silver, and 14 bronze spanning the Olympics, the World, Pan American, and Pan Pacific Championships. 

Here's a sneak preview of the new television commercial series where Ryan Lochte opens up candidly about his inspiration to compete in the olympics: